Dental Video'sIf you own or operate a dental practice, then you need to be smart about how you approach your marketing. If you're not using the right tools, strategies, and techniques, you could leave opportunities on the table to grow your business. That is why we offer premium video marketing services for you that help you get an edge over the competition.
The Power of Video
Long gone are the days where you could simply create a web page or a brick and mortar business and have a successful practice. In today's competitive and busy world, you need the power of digital marketing behind you.
A video is more powerful than text because it allows you to engage people in other ways. Using the combination of visuals, audio, and even text inside the video help you engage your audience more. Higher engagement, of course, increases the amount of information that is consumed and the affinity that potential patients have for your brand. Of course, there is more to the story than that. The Role of Videos in SEO
SEO (Search Engine Optimization) is the art of making your website rank higher on search engines like Google. When you rank higher for "dentists near me" for example, it will help you get more traffic to your site.
In turn, this traffic gives you more chances to create a relationship with your audience and eventually get them to come into your office or schedule an appointment. If people never find you online, then you won't be able to grow in the way that you deserve. Video can help you with SEO in a number of ways. First of all, videos create higher engagement. This means a couple of things. First, videos make people pay more attention to the content on your website. It is much easier and more exciting to watch a video than to read a whole wall of text. Secondly, people will spend more time on your site. The statistics show that the longer someone spends on your site the more likely they are to buy. However, there is more to the equation. In addition to the factors mentioned above, videos help your SEO. Google knows how long people spend on your site when searching for a certain key term. The longer they stay, the higher your rankings will be overtime. This makes sense when you think about it: if your content is relevant to searchers they will spend more time on it and engage with it. Thus, videos serve two purposes: direct sales increases and indirect increases due to better SEO. Every dentist should be using videos in their businesses. If you don't, you are giving up a lot of your market to your competitors. Imagine what even one more client would mean to your business. |
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Dental Video For Mobile
Mobile use is on the rise. Every company in the world that wants to compete in the digital world of today needs to have mobile-friendly content. A video is incredibly friendly for mobile devices.
How many people do you see each day watching a video on their phone? The numbers are astronomical. This is especially the case with younger people. As the younger generations come up with technology and the internet everywhere, you need to be able to connect with them via video. Otherwise, they will see your practice as outdated.
In addition, many people search for professional services in their area on their phone. If they Google "dentists" and your site pops up but doesn't have video, you are missing potential business by not engaging them enough.
How many people do you see each day watching a video on their phone? The numbers are astronomical. This is especially the case with younger people. As the younger generations come up with technology and the internet everywhere, you need to be able to connect with them via video. Otherwise, they will see your practice as outdated.
In addition, many people search for professional services in their area on their phone. If they Google "dentists" and your site pops up but doesn't have video, you are missing potential business by not engaging them enough.
Dental Video For Viral
Long gone are the days where you could easily make a web article go viral. Today, viral content is all about videos. Just think about Youtube. Companies that adjust to this reality have a great chance of making their videos convert more people.
Use Dental Video's For Social Media
Videos make great social media content. The more shareable your video is, the better. You don't want to hire any company. You want to make sure that the agency helping you with your videos has experience and expertise in that industry. We always do extensive research and deliver results for you that are top of the line to ensure your social media presence is helping your brand.
Types of Dental Video Services We Offer
We offer a number of dental video services. We understand that having success online isn't just about one type of video content. With several services, we help you cover all of your bases. Here are the types of services we offer:
Custom Dental Video
If you have a generic dental video, it can actually hurt you, not help you. Boring videos don't engage anyone. That's why we help you create a custom dental video that shows your unique selling proposition. In other words, we help you promote that which is unique to your dental brand. That way, you can stand out from the crowd and express your unique value to your potential customers.
Animated Dental Video
An animated dental video is something that is trending heavily right now. Consumers are used to seeing these kinds of videos. The biggest brands in the world are using them because they work. The friendly and informal nature of the animation lets peoples' guards down so you can express your marketing message without as much resistance.
Dental Patient Video Testimonials
If you lack testimonials, you are missing one of the biggest sources of revenue in your business. Dental patient video testimonials can help create a powerful persuasive technique in your marketing that converts more new patients: social proof. Leverage this technique and watch your referrals grow.
When it comes to a dental practice, it can be hard to stand out from the crowd. You need something different if you're going to stand out. With our dental video services, you can avoid missing out on opportunities and gain more revenue for your practice.
When it comes to a dental practice, it can be hard to stand out from the crowd. You need something different if you're going to stand out. With our dental video services, you can avoid missing out on opportunities and gain more revenue for your practice.
Contact Us for a Custom Dental Marketing Plan
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Serving all 50 states for Dental marketing including Alabama, Alaska, Arizona, Arkansas, California, Colorado, Connecticut, Delaware, Florida, Georgia, Hawaii, Idaho, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, Montana, Nebraska, Nevada, New Hampshire, New Jersey, New Mexico, New York, North Carolina, North Dakota, Ohio, Oklahoma, Oregon, Pennsylvania, Rhode Island, South Carolina, South Dakota, Tennessee, Texas, Utah, Vermont, Virginia, Washington, West Virginia, Wisconsin, and Wyoming.
